Our strategy
First we will reinforce our position in the Established Markets and further develop our distributor network in the US, Europe, Australia, New Zealand, Canada, Russia, India, Brazil and Japan. Secondly we see opportunities to create new positions in Emerging Markets.
Much of our recent success has been built upon product innovations and exclusive creations such as FRACTOMED®, FRACTOMED® LITE, COLDEX®, RETRACTORPAD®, RESOMED® and MONDOCEL®, making us the preferred supplier of numerous professionals in medicine and care.
We are also building strong global functions - human capital, regulatory, quality, sustainability and legal affairs - to support our distributors in their quest to better serve our markets and customers.